TF Comic Sales..for those interested

Legion · Post by **Legion** » Wed Aug 29, 2007 12:43 pm

I can't see their "hookers" account in that listing...

rusty_herring · Post by **rusty_herring** » Wed Aug 29, 2007 2:19 pm

It was probably secured

Legion · Post by **Legion** » Wed Aug 29, 2007 3:57 pm

for an extra $100?

Yaya · Post by **Yaya** » Mon Sep 17, 2007 6:55 pm

August 2007 Sales based on ICV2.com

60 NEW AVENGERS TRANSFORMERS #2 44,977 copies
147 TRANSFORMERS SPOTLIGHT OPTIMUS PRIME 15,423 copies
197 TRANSFORMERS TARGET 2006 #5 8,196 copies

Total Revenue for August 2007:
$94,239.81 without the TF/Avengers crossover
$127,860.12 with crossover assuming IDW takes 25%

therefore,

Summary:
Total TF Revenue December 2006: $209,000.
Total TF Revenue November 2006: $208,000
Total TF Revenue October 2006: $189,533
Total TF Revenue January 2007 $161,380
Total TF Revenue for February 2007 $121,024
Total TF Revenue for March 2007 $329,932
Total TF Revenue for April 2007 $198,345
Total TF Revenue for May 2007 $238,936.79
Total TF Revenue for June 2007 $535,169.76
Total TF Revenue for July 2007 $262,600.59 (estimate)
Total TF Revenue for August 2007 $$127,860.12 (estimate)

Weakest month TF-wise for IDW. No TPB's shipped by Diamond and the delays hurt them, I think. Hopefully, they made this up with their other properties, and also with the trades sold through places like Barnes and Noble.

Predabot · Post by **Predabot** » Mon Sep 17, 2007 8:00 pm

37 HASBRO, INC. $494,442.00 TF Royalty

So, if we assume like me, that this is for a years worth of TF-stories, then maaybe.... TF sometimes pays twice the price of admission in a year? Should be a decent enough bag of goodies each year.

Can someone wake up Denyer so we can find out if that is quarterly or yearly?

Then we could put the two tables into excel, and see how big the graphs would get, every month.

If I'm accurate, then TF will still be worth it's weight in gold for IDW.

Post by **spiderfrommars** » Mon Sep 17, 2007 8:06 pm

TFs sells a lot more under the Marvel banner it seems.

Post by **Denyer** » Mon Sep 17, 2007 10:07 pm

Which doesn't surprise at all. People bought Civil War and House of M.

Predabot wrote:
37 HASBRO, INC. $494,442.00 TF Royalty
So, if we assume like me, that this is for a years worth of TF-stories, then maaybe.... TF sometimes pays twice the price of admission in a year? Should be a decent enough bag of goodies each year.

Can someone wake up Denyer so we can find out if that is quarterly or yearly?

My guess is that Dreamwave never paid Hasbro its royalties -- Hasbro is large enough to be able and prepared to accept deferred payment if DW said the cash flow was needed in the business in order to grow sales.

However, the license fee is negotiated, not a fixed absolute. Hasbro quite possibly want more for it these days because a movie was on the table when IDW made their bid. Or more for it in a movie year, and so on. It's likely to be a fixed sum plus a percentage.

I'd like to think Hasbro are happy to have the current situation: their franchise with a stable publisher who puts out books their product will get far more priority with than with DC or Marvel. i.e. That they'd have reasonable fee expectations, and that as long as it pays enough to justify them not touting the rights around to others (again, Marvel and DC aren't massively interested in licenses because they get more from their home-grown titles... plus there's historical snobbery about toy tie-in books) it's mostly a pleasant bit of diversity to mention in the annual shareholders' report.

Yaya · Post by **Yaya** » Tue Oct 16, 2007 2:10 pm

53 TF/New Avengers #3 38,749 copies
135 Megatron Origin #3 14,547 copies
185 TF Best of UK Dinobots 7,887 copies

Total Revenue for September 2007:
$89,495.70 without the TF/Avengers crossover
$118,460.58 with crossover assuming IDW takes 25%

therefore,

Summary:
Total TF Revenue December 2006: $209,000.
Total TF Revenue November 2006: $208,000
Total TF Revenue October 2006: $189,533
Total TF Revenue January 2007 $161,380
Total TF Revenue for February 2007 $121,024
Total TF Revenue for March 2007 $329,932
Total TF Revenue for April 2007 $198,345
Total TF Revenue for May 2007 $238,936.79
Total TF Revenue for June 2007 $535,169.76
Total TF Revenue for July 2007 $262,600.59 (estimate)
Total TF Revenue for August 2007 $127,860.12 (estimate)
Total TF Revenue for September 2007 $118,460.58 (estimate)

Another slow month, but only because there isn't much product out there.

Yaya · Post by **Yaya** » Tue Oct 16, 2007 6:36 pm

Good news here, courtesy of Predacon at TFArchive.com

Here are some snippets of an interview done at Newsarama with IDW co-founder and President, Ted Adams (TA)...should cheer everyone up a little. For the full article:

http://forum.newsarama.com/showthread.php?t=133109

TA: 2007 has seen IDW make major moves outside of the direct market. In January, Alan Payne joined IDW as our VP of Sales and he's done an incredible job of getting our books into bookstores. We, literally, shipped millions of copies of Transformers comic books and graphic novels in 2007. Because 95% of those books were sold outside of the direct market, that success goes unnoticed in the comics press because those sales don't end up on Diamond's monthly market share report or top 300.

Yes!!!

Post by **Best First** » Tue Oct 16, 2007 7:27 pm

that is indeed great news. cheers for the update.

Yaya · Post by **Yaya** » Tue Nov 20, 2007 8:49 pm

October Sales
68 NEW AVENGERS TRANSFORMERS 34,944

x 2.99 = 104,482.56 x 0.25 = 26,120.64 (estimate)

148 TRANSFORMERS DEVASTATION #1: 15,704
158 TRANSFORMERS MEGATRON #4: 14,396
160 TRANSFORMERS BEAST WARS ASCENDING #1: 14,223
161 TRANSFORMERS DEVASTATION #2: 13,854
173 TRANSFORMERS BEAST WARS ASCENDING #2: 12,327
225 TRANSFORMERS BEST O/UK DINOBOTS #2: 6,882

77,386 x 3.99 = $308,770.14

226 TRANSFORMERS BEAST WARS SOURCEBOOK #1: 6,822
237 TRANSFORMERS BEAST WARS SOURCEBOOK #2: 6,017

12,839 x 6.99 = $89,744.61

Total for October = $424,635.39

Summary:
Total TF Revenue December 2006: $209,000.
Total TF Revenue November 2006: $208,000
Total TF Revenue October 2006: $189,533
Total TF Revenue January 2007 $161,380
Total TF Revenue for February 2007 $121,024
Total TF Revenue for March 2007 $329,932
Total TF Revenue for April 2007 $198,345
Total TF Revenue for May 2007 $238,936.79
Total TF Revenue for June 2007 $535,169.76
Total TF Revenue for July 2007 $262,600.59 (estimate)
Total TF Revenue for August 2007 $127,860.12 (estimate)
Total TF Revenue for September 2007 $118,460.58 (estimate)
Total TF Revenue for October 2007 $424,635.39 (estimate)

Post by **Best First** » Tue Nov 20, 2007 9:26 pm

how can more people be buying Megs 4 than Devstation 2?

HOW?

Legion · Post by **Legion** » Wed Nov 21, 2007 10:01 am

Hmmm... what was released in October to prompt that massive leap in sales?! Devesation and Beasties?! woah.

Best First wrote:how can more people be buying Megs 4 than Devstation 2?

HOW?

There's a lot of ******* morons in the world...

Yaya · Post by **Yaya** » Tue Dec 18, 2007 2:09 pm

Sales for November 2007:

164 DEVASTATION #3: 13,334

173 SPOTLIGHT RAMJET: 12,044

225 BEST O/UK DINOBOTS #3: 6,064

Total $125,453.58

Summary:
Total TF Revenue December 2006: $209,000.
Total TF Revenue November 2006: $208,000
Total TF Revenue October 2006: $189,533
Total TF Revenue January 2007 $161,380
Total TF Revenue for February 2007 $121,024
Total TF Revenue for March 2007 $329,932
Total TF Revenue for April 2007 $198,345
Total TF Revenue for May 2007 $238,936.79
Total TF Revenue for June 2007 $535,169.76
Total TF Revenue for July 2007 $262,600.59 (estimate)
Total TF Revenue for August 2007 $127,860.12 (estimate)
Total TF Revenue for September 2007 $118,460.58 (estimate)
Total TF Revenue for October 2007 $424,635.39 (estimate)
Total TF Revenue for November 2007 $125,453.58

Post by **spiderfrommars** » Tue Dec 18, 2007 2:22 pm

Pretty steady aren't they?

Yaya · Post by **Yaya** » Tue Dec 18, 2007 3:06 pm

spiderfrommars wrote:Pretty steady aren't they?

I'm just happy that sales have reached their plateau for almost a year, and we're still getting our comic books without any questions of cancellation being raised.

Just gives me a nice warm fuzzy feeling to know that IDW took on the license, and has lived to tell about it.

Yaya · Post by **Yaya** » Tue Jan 22, 2008 3:17 pm

TF Sales for December 2007:
161 TRANSFORMERS BEAST WARS ASCENDING #3 11,711 copies
237 TRANSFORMERS BEST O/UK DINOBOTS #4 5,439 copies

Total Revenue: $68,428.50

Light month. Lightest yet.

Summary:
Total TF Revenue December 2006: $209,000.
Total TF Revenue November 2006: $208,000
Total TF Revenue October 2006: $189,533
Total TF Revenue January 2007 $161,380
Total TF Revenue for February 2007 $121,024
Total TF Revenue for March 2007 $329,932
Total TF Revenue for April 2007 $198,345
Total TF Revenue for May 2007 $238,936.79
Total TF Revenue for June 2007 $535,169.76
Total TF Revenue for July 2007 $262,600.59 (estimate)
Total TF Revenue for August 2007 $127,860.12 (estimate)
Total TF Revenue for September 2007 $118,460.58 (estimate)
Total TF Revenue for October 2007 $424,635.39 (estimate)
Total TF Revenue for November 2007 $125,453.58
Total TF Revenue for December 2007 $$68,428.50

Post by **Best First** » Tue Jan 22, 2008 3:26 pm

yeah, but if Dev 4 had come out on time it would look pretty normal i suspect, altho be interested to see how much of a sales drop between 3 & 4 given the 7 week gap.

Post by **Denyer** » Tue Jan 22, 2008 8:26 pm

Mmm, quarterly/half-yearly/yearly averages are more relevant, but I do think delays and lack of information about plans for 2008 aren't going to help maintain interest.

Yaya · Post by **Yaya** » Wed Jan 23, 2008 3:18 am

Denyer wrote:Mmm, quarterly/half-yearly/yearly averages are more relevant, but I do think delays and lack of information about plans for 2008 aren't going to help maintain interest.

Maybe I'm a spoiled TF fan who expects all the focus to be on the TF, but it just seems that IDW is somewhat less enthused by the Transformers in comparison to last year.

Maybe that's why they are a strong company, because they fortify their products until they have a stable fanbase, then move on to other newer ventures that ensure the company's survival. Case in point. They just sold 44,792 copies of ANGEL AFTER FALL #2. That's huge. I don't think Infiltration #1 even hit that.

Regardless of whether they publish one or two TF books a month, they know that sales have stabilized at 12,000-13,000 copies (by Diamond distribution, anyway) and these fans likely aren't going anywhere, whether they advertise more or not, whether they get the comics out on time or not.

They are a small company, and they only have "two hands" so to speak. You can't spotlight every property. Like I said, 44,792 copies of Angel After Fall is a good reason why attention might be somewhat distracted.

Post by **Best First** » Wed Jan 23, 2008 11:21 am

agree on both fronts.

however think that if they want to be a 'straight shooting' company they would actually get a better reaction if they just came out and said this - there is a level of expectation at their TF forum in terms of interaction/information and its not been met recently.

really the occassional brief post takes so little time and reaps so much in terms of good will its a no brainer. And i speak as someone who i am quite certain works as hard as anyone at IDW.

personally i thought Ryall's recent post complaining about people complaining was a pretty poor effort (especially as he deleted the original comments and then, for my money, exagerated the level of complaint) in the face of some valid criticism - of course most of the forum just seems to get starry eyed whenever a member of IDW staff or one of the creators pops up so, IMO, valid comment is often obscured.

Yaya · Post by **Yaya** » Wed Jan 23, 2008 2:36 pm

Best First wrote: personally i thought Ryall's recent post complaining about people complaining was a pretty poor effort (especially as he deleted the original comments and then, for my money, exagerated the level of complaint) in the face of some valid criticism - of course most of the forum just seems to get starry eyed whenever a member of IDW staff or one of the creators pops up so, IMO, valid comment is often obscured.

Didn't realize it was Ryall who deleted those posts. Thought it was one of those cow-tailing 'moderators' who delete anything with any hint of negative connotation toward IDW. It's like the moderators actually believe they are IDW staff or something. Paleeeeese.

I knew when Chris et al. were posting daily on the IDW boards, it was a bad idea for them (good for us). Expectations have been raised quite a bit because of this. You can tell Chris is a bit irked by this now.

Post by **Best First** » Wed Jan 23, 2008 2:49 pm

i think, in fairness, he deleted it so there was no confusion having 2 january release topics - however doing so then refering to the criticism in such a manner is not ideal.

its not just people posting on the forums but the 5 pages previews have dried up as well. Given my inability to not spoil myself i don't really mind this but its another example of expectation setting with no follow up when things change.

the problems with some of the mods is they think they are there to defend IDW as if they are buddies or something rather than facilitae useful discussion.

Yaya · Post by **Yaya** » Wed Jan 23, 2008 3:10 pm

Oh, here's what's been distracting IDW from TF:

http://forum.newsarama.com/showthread.php?t=144037

"You must stop this now!"

Post by **Best First** » Wed Jan 23, 2008 4:44 pm

in fairness the name Michael Recycle = genius

Post by **Denyer** » Wed Jan 23, 2008 7:07 pm

Yaya wrote:I knew when Chris et al. were posting daily on the IDW boards, it was a bad idea for them (good for us). Expectations have been raised quite a bit because of this.

I don't think that's it. People were expecting January to bring news of the line-up for 2008, and the information available now is more speculation than anything. Mostly it's that we don't really know what's happening in main continuity after the spotlights.

Post by **Best First** » Wed Jan 23, 2008 7:15 pm

i'd say its both

there's definitely been some precident setting in terms of levels of communication.

Post by **Denyer** » Wed Jan 23, 2008 8:06 pm

Best First wrote:IMO, valid comment is often obscured.

http://addons.mozilla.org/firefox/3267

It's much nicer reading phpBBs without sigs.

Post by **Best First** » Wed Jan 23, 2008 8:49 pm

unless it also filters out unneccessary arse licking i don't think it will help much.

Yaya · Post by **Yaya** » Tue Jan 29, 2008 10:13 pm

Yaya wrote:TF Sales for December 2007:
161 TRANSFORMERS BEAST WARS ASCENDING #3 11,711 copies
237 TRANSFORMERS BEST O/UK DINOBOTS #4 5,439 copies

Total Revenue: $68,428.50

Light month. Lightest yet.

Summary:
Total TF Revenue December 2006: $209,000.
Total TF Revenue November 2006: $208,000
Total TF Revenue October 2006: $189,533
Total TF Revenue January 2007 $161,380
Total TF Revenue for February 2007 $121,024
Total TF Revenue for March 2007 $329,932
Total TF Revenue for April 2007 $198,345
Total TF Revenue for May 2007 $238,936.79
Total TF Revenue for June 2007 $535,169.76
Total TF Revenue for July 2007 $262,600.59 (estimate)
Total TF Revenue for August 2007 $127,860.12 (estimate)
Total TF Revenue for September 2007 $118,460.58 (estimate)
Total TF Revenue for October 2007 $424,635.39 (estimate)
Total TF Revenue for November 2007 $125,453.58
Total TF Revenue for December 2007 $102,105.78

Oops, forgot the TPB Sales:
TF TPB Sales for December 2007:
48 TRANSFORMERS MEGATRON ORIGIN TP $17.99 1,872

So the total sales for December 2007 by ICV2 is $102,105.78. Better showing, but still the lowest month.

How the Megs TPB outsold the Escalation TPB is beyond me.